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EVERGREEN is one of Japan's premier lure-fishing brands, operated by Evergreen International Co., Ltd. The brand has built an enduring reputation in both Japanese and American bass fishing markets, anchored by the development work of the legendary Toshifumi Kikumoto — the first JB Champion and one of the most iconic figures in Japanese competitive bass fishing — who has been central to creating many of the brand's most celebrated lures.

Signature products include the Inspirare bass rod series, the conviction-generating crankbait "Wild Hunch," the Metal Master jigging spoon, the cold-weather tough-bite weapon "Sidestep" shad, the surface-exploding "Kicker Eater," and a deep lineup of power-oriented rubber jigs. Every product in the EVERGREEN catalog carries Kikumoto's core philosophy: tools engineered specifically to catch trophy-class bass.

At NUSHI, we carry a full lineup of EVERGREEN products — delivering genuine Japan-made lures forged in the fires of top-tier tournament competition to bass anglers around the world.